scottc wrote:
Actually, I don't think that marketing is necessary for a group buy at all.
Karura, I apologise if you got the wrong idea from what I wrote. I don't mean to criticise you too harshly. I appreciate that you're passionate about creating an accurate homage to the Skidata set. It's just that statements such as:
scottc,
No problem, I have duly noted your concerns, and appreciate your explanation - I now understand where you are coming from better, and it makes sense when I put myself in your point of view. It teaches me the importance of knowing your target audience, and how certain groups might have some negative responses to otherwise good information.
I feel that we have already gone off topic with all this "marketing", but allow me to offer you my perspective.
The facts are, I simply do not have time to specially tailor my "SKIDATA+ GB Description" to different audiences, I spend a lot of time writing a single general GB description post with as much details as possible, under the assumptions that a newcomer to the keyboard hobby, who otherwise might not know anything at all about GMK or keyboards at all, would be able to better understand that this is a premium product (yes, it is not cheap), and that it is well made.
I admit that perhaps this wasn't the best choice, given that members of DT are usually quite knowledgeable, resourceful, and have a lot more experience regarding GMK, Cherry keycaps, and the hobby in general, but I did not expect such a ridiculous resistance to it.
The truth is, I have other commitments and responsibilities in my daily life. It is only after these commitments that I am able to dedicate my remaining time and energy to organize this GB, and no one is paying me to do this. I make do with the time I have, and unfortunately it is sometimes not enough. I view it as dedicating my own time to bring something new to the community. I am not taking anything from any of you with this. I am not a business either, to repeat, ZealPC has offered to make my life easier, and help simplify the payment process, completely out of good will, for no profit or cuts at all. I am merely an individual, who is quite passionate about keyboards and keycaps.
I think it is quite enough that I have passed on the information, and perhaps there is some extra "marketing" for newcomers, but you guys are smart and capable, maybe you can just ignore it?
As to why is marketing needed in the first place? Have you forgotten that Classic Beige did not meet MOQ?
In today's keyboard hobby climate, just merely saying the name "GMK" is not enough to attract enough attention.
If I can manage to attract more newcomers to the hobby to support this GB, it only benefits the community.
Why is marketing a bad thing, if it could potentially attract more buyers, and help us actually reach MOQ?
Maybe artisans are not interesting to the DT community, but if offering free artisan keycaps (raffle) would lead to even just one new member being exposed to GMK keycaps for the first time ever, then why is it a bad thing??
Our hobby is very niche, and the community is small, and if we can attract newcomers, it will do nothing but strengthen our community. Once again, this is a good thing.
The point of marketing isn't to lie and bullshit to you. My only mistake is that I do not have time to cut the fluff, but you cannot neglect that I have included all the necessary information that you need, as opposed to leaving out information, leading to misinformation. I do my best to keep objective and provide photos/data when available.
You have more than enough information to make an informed decision regarding whether this keyset is something that might interest you.
Simply put, whether you like it or not, if the GB reaches MOQ, everyone has the opportunity to purchase a set, it is an additional option/offering for us (you are not forced to buy anything), and it is always a good thing to have more options. You have nothing to lose, and options to gain.
Yes, I'm not a DT member, but I know there are people here that do like a keyset like this, love the original Skidata keyboard, and would be happy to hear about this opportunity to get in on a newly produced set. I only wish to share my project and hope that those who DO want this, is able to know about it, and get something that they will enjoy.
It was a deliberate and conscious effort to share this GB on DT, because there is no other community out there that would share the passion, appreciate, and understand the SKIDATA+ keyset better than DT.
It saddens me that members would try to put a dark cloud over this project, and scare other members of the community from supporting something they might be interested in.
I hope members will use their own individual judgement, and decide whether they like it or not, there is no one forcing anyone to like anything, it is really your choice. My intentions of sharing the project here is done, and the rest is up to you.
tl;dr, do you want skidata keycaps? buy it! if not, don't buy it! It's really not that scary folks...